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11.21
BALTIMORE, MD (November 21, 2002) - The Smithsonian
Institution's National Air and Space Museum has
signed an agreement with Alexander & Tom,
Inc., an interactive marketing firm, (www.alextom.com)
to develop interactive kiosks for an upcoming
exhibition, "The Wright Brothers & the
Invention of the Aerial Age". Alexander &
Tom competed with several interactive agencies
for this exhibition, which will open in October
2003. The project involves developing three, touch
screen, computer-based kiosks, intended to engage
museum visitors by providing information and educational
material - about the Wright brothers' landmark
accomplishments.
The Wright Flyer, one of the museum's most famous
artifacts, will be displayed at eye level for
the first time in this exhibit, which is scheduled
to coincide with the 100th anniversary of the
flight at Kitty Hawk. While museum visitors cannot
touch or fly the airplane, the interactive kiosks
will allow them to explore the smallest details
and larger concepts that made powered flight possible.
The kiosks will house a wealth of information
about the process of flight-testing, the technology
used in accomplishing controlled flight and the
level of detail and innovation that went into
each component of the Wright brothers' plane.
The interactive kiosks will incorporate 3-D models,
photography, video, voice and music tracks as
well as text.
About the National Air and Space Museum
The Smithsonian's National Air and Space Museum
in Washington D.C. maintains the world's largest
collection of historical air and spacecraft and
is a center for research into the history, science
and technology of aviation and space flight.
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